A little boutique in Nolita (North of Little Italy) has found an interesting way to advertise its merchandise. They placed a mannequin wear a little black dress and a beautiful necklace right on the street in front of the store. A lot of people who had no prior intention of going into the store stopped to admire and touch the merchandise on the street. Then they wander into the store to take a better look at the clothes.So what smart ideas have you seen or heard lately?
